In this post, I’m not going to promote and artist or anything (he is already famous, in my country :p) I just want to share a thought from one of Indonesian singer and musician, Sandhy Sandoro. Should you hear his voice without knowing anything about him, you might even guess that he is an African-American singer because the way he sings is so “black”. He surprises many who hear his voice first.
On an interview after his performance, he said that he is fine with people copying and sharing his music anyway people like. “I’d like to share my songs with people *everywhere*, so that they can enjoy my music,” Sandhy says. He does not say that he is fine with piracy, but if the people can’t afford the high price of a single album or CD, why should someone forces them to buy it?
My latest post about “Why poor country has high piracy rates” explained or expressing the same thing that he said in the interview. Why record label bother to fight against piracy if they did not understand or realise the root problem of the matter, which in my opinion is the high price of a single album or CD that majority of the people can’t afford to buy it.
Even the artist did not complain whether they receive less money or not. Well, maybe there are some artist that quarrels, but I did not know because it is not exposed (and it is bad for their popularity too if they did). But I know that most of them do this because they love it, so they are fine with people sharing their music because to them it is the best marketing tool that they had and they don’t want to disappoint them, especially for them who just start to enter this industry.
There are more things important than money. Music as an art cannot be treated and valued by money. If we always value something by money, I guess for the music industry, it won’t be like what we had today. People will only make music when they can make a lot of money from it. Sometimes many people create music just because they love it.
In the end, I just want to share the achievement that Sandhy does outside Indonesia. As an Indonesian and fellow musician, I am proud of him and what he has achieved so far. Enjoy! 🙂